Sun Chemical Europe announces a new price increase for all products containing Titanium Dioxide

Sun Chemical announces an additional price increase for its European customers of at least 6% on all Sun Chemical inks containing Titanium Dioxide (TiO2). The percentage price increase will depend on the product composition and TiO2 grade and is effective immediately.
TiO2 is a pigment used in most white inks across several print applications, most significantly flexible packaging. This price increase is a consequence of the increased raw material cost of Ti02, which has risen more than 70% since the start of 2010 as a result of high demand.
Felipe Mellado, Sun Chemical’s Chief Marketing Officer said: “The continued raw material price increases make it necessary for us to keep our ink prices under review. We work proactively with our supply chain partners to control costs, but it is an economic reality that they are passing on significant TiO2 price increases to the inks and coatings industry, and this is reflected in our product pricing.”
Customers will be notified directly of specific increases.
About Sun Chemical
Sun Chemical, a member of the DIC group, is the world's largest producer of printing inks and pigments and a leading provider of materials to packaging, publication, coatings, plastics, cosmetics, and other industrial markets. With annual sales of more than $3.5 billion, Sun Chemical has over 8,000 employees supporting customers around the world.
Sun Chemical Corporation is a subsidiary of Sun Chemical Group Coöperatief U.A., the Netherlands, and is headquartered in Parsippany, New Jersey, U.S.A. For more information, please visit our Web site at www.sunchemical.com
 
Contact(s):
Mariette Ferreira
Sun Chemical
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mariette.ferreira@sunchemical.com
Ailsa Herd
AD Communications
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